Social media is powerful for branding. It’s a highly effective way to reach more audiences and build brand awareness. However, keep in mind that there’s another side of social media that’s equally as important ‒ turning your social media followers into leads and customers. For most marketers, social media conversions are the ultimate sign of […]
Amazon.com is the largest marketplace the world has ever seen, and if you include all of the other regional and national Amazon sites (Amazon.co.uk, Amazon.de, etc.), the online selling behemoth is even larger still. Led since its creation by its always forward-thinking, and sometimes controversial, founder and CEO Jeff Bezos, Amazon has made a few billionaires […]
Amazon is now the nation’s largest retailer, and it’s sprinting toward the world title. If you’re selling any type of physical product (assuming it’s legal), you need to be on Amazon. The question is, how do you rise above the noise on Amazon and get your fair share? Amazon offers two ways to reach its […]
For a plethora of online businesses, selling products through Amazon is a pivotal tool for gaining product exposure to millions of individuals, supplementing the business’s bottom line with additional sales, and boosting overall brand awareness in considerable ways. But for every Amazon Seller that flourishes through stellar sales, fantastic reviews, and outstanding customer service, there […]
Amazon is a critical portal for many online businesses; in some cases, it’s the sole avenue for product success. As one of the largest ecommerce platforms on the planet, the potential to build a brand, gain awareness, and generate revenue is seemingly endless. The problem is that far too many sellers are not aware of […]
Amazon is the largest and most powerful ecommerce platform in the world. For any new ecommerce start-up, developing a powerful presence on Amazon means more than product sales, it can bring massive brand awareness too. Amazon is a world of clutter and competition, however, so brands need a rock solid game plan if they want […]