Dollar-for-dollar, the ROI on a viral influence marketing campaign can be far greater than on any other marketing campaign. Many brands struggle with execution, however;
There are conscious and subconscious motivating factors behind every decision. Every purchase made by consumers, be it hamburgers or the latest iPhone, is heavily influenced
Your most critical marketing goal is likely this: Get more eyeballs. Brand awareness is the first step to long-lasting success. For most businesses, engaging a
Beauty is only skin deep, but the right marketing campaign can get right to a person’s core.. Whether your approach is spunky, straightforward, or plain
Influencer marketing. It’s all the rage, but like many newer (or new-again) marketing efforts in the digital age, it isn’t often well understood or well
Visual content is now the marketing money shot. From the massive amounts of image accompanied posts on Facebook and Twitter, to YouTube’s 1 billion plus monthly
Many brands struggle to establish a meaningful presence outside local boundaries. While social media has made a global reach possible for all to achieve, it
Video isn’t just a nice-to-have or last-minute add-on anymore. It’s quickly become the single-most effective way to spread a brand’s message through on a trusted,