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Why the Days of Brute Force Selling are Over

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Mark Marcelletti is an experienced sales professional that is using Artificial Intelligence to help salespeople fill their pipeline and close more deals. He’s going to walk us through how he does that and share his successes and failures.

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Key Discussion Points:

(2:45) Why the days of brute force selling are over

(4:58) The importance of Hyper-personalization

(8:55) How do you integrate AI into the solution?

(10:50) What are the time or cost savings for this new approach?

(14:30) What other AI solutions do you recommend for sales?

(17:20) A big job savings benefit

(18:12) Are these AI enhanced solutions a big competitive advantage?

(22:50) How does the AI actually work

BIO: Mark Marcelletti is the founder and CEO of 7 Figure Automation – a sales development agency that uses AI to help technology companies fill their sales pipeline and close more deals. Mark has 15 years of sales experience across telemarketing, email marketing and social selling. And he’s spent over $1M the past 6 years testing the best sales processes and technologies to find out what works. Mark is a true sales engineer and during this episode we’ll be digging in to how he helps companies “right-size” their people, process and technology for faster business development.


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