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07 March 3 Tricks to Creating a Better Marketing Strategy on LinkedIn

“Your LinkedIn profile should leave no room for doubt about the kind of job you’re looking for and why you’re the best person for that position.” ― Melanie Pinola, Lead Writer at Zapier The newly acquired Microsoft property, LinkedIn, is at the epicenter of digital business networking. With over 450 million members residing in nearly every industry, […]

02 March Influencer Marketing in B2B: Why Video is the Way to Go

B2B marketers have had a notoriously tough time with successfully integrating social media strategies into their digital blueprint; especially when it comes to influencer marketing. Instagram influencer posts don’t seem to provide the same impact as they do for B2C organizations, Snapchat takeovers see minimal results, and visibility on places like Facebook and Twitter continues […]